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The day has arrived. It is time to start prom dress shopping. This can be a big and exciting adventure, so here are some tips to prepare you! …and be prepared this can be an exhausting, expensive, competitive and, of course, lovely experience.

1. Be prepared.

Chances are you will go to more than one store, and maybe even more than one town or city in order to locate this “perfect” dress.  Get yourself up and ready that day, do your hair and make up in a similar way to how you might wear it to prom (no need to go to the salon that morning, just an idea of how you would like it) Also, wear appropriate undergarments like seamless nude underwear and a nude bra.

2. Set a budget in advance.

Prom dresses can cost a lot more than you might expect, especially the designer dresses. It is best to have a budget in mind and to have discussed it beforehand with your daughter.  It is important to keep that budget in mind as you approach rack after rack of glittery, rhinestone-embellished long gowns. Prom dresses can range in price from $250 through $1000. Set your comfortable price point and work with it.

3. Have a stance on styles.

Brace yourself for a variety of style options, some perfect for your sweet daughter (insert angel emoji) and some a little more provocative then you may suggest for her. Take time to discuss potential dress styles and what styles you are willing to entertain and which styles are a definite no. This will help alleviate any possible arguments or meltdowns in the change room or store.

4. Realize you are not just prom dress shopping alone, but with all of your friends too.

Your prom dress is a pretty big deal!  A. Really. Big. Deal. It has likely been the topic of your conversation with friends for weeks, if not months. Be well-informed about which stores you want to check out. Do your best to be knowledgeable of what each designer’s dresses cost and which of her friends had already chosen. I am sure you will be shocked at all of the options out there. Do your homework!

5. Appreciate this special moment.

It is likely that after several hours of schlepping, arguing over cost (regardless of the fact you clearly have a set budget), combing through the plethora of dresses and holding back judgment for some of the styles that you and your parents didn’t agree on, you will find THE dress!

Take time to appreciate this moment!  Your smile, the reflection in the mirror in your perfect dress and all of your ideas coming together, preparing for your final high school dance. This experience, although tiresome, and emotional will be worth it all!

See our prom selection here: www.runwaybridal.ca

Regarding the current health crisis as of March 20th, 2020

The recent outbreak of the COVID-19 virus is understandably sparking questions and concerns at our local and national levels in all areas of our daily life. We want to address questions that we have had regarding our business procedure as we navigate through this challenging time.

Runway Bridal has made the difficult but socially responsible choice to temporarily close our doors until April 6th. We will re-assess the situation at that time from guidance our local and provincial governments.

To our current Brides, we know this is a stressful time not knowing the uncertainties of things and we want to reassure you that at this time all of our designers are still working hard to get your dresses here. We will remain working in the store throughout this time accept and prepare orders.

For our Future Bride, as always brides should shop for their bridal gowns 9-12 moths before their weddings. This is a standard recommendation for brides to get the best selection and custom options. We have a great variety of gowns that will also be available off the rack for shorter wedding dates when we resume business.

Please be sure to view our current gowns, bridesmaids, prom and more on our website, and tune into our Facebook and Instagram pages for updates and live events to brighten your day.

We are grateful for our support systems including patient and understanding clients during this challenging time. We look forward to serving our current and future brides in the near future.

Please don’t hesitate to reach out with any questions you have, via phone, email, and private message.

Stay Healthy,
Brooke & the staff at Runway Bridal

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